Stay Social with MINI

December 27, 2013

MINI Connected accelerates the fun with in-car social networking on the go

Travelling alone? Don’t want to miss out on the latest social media posts? Then take advantage of MINI’s in car infotainment system which features a whole host of apps to keep you connected when you’re on the move.

Bringing in-car smartphone integration to an unprecedented levels, MINI drivers can now tuck their iPhone and get instantly connected to their social media accounts with via the cockpit display. These posts can then be read out loud using the optional MINI Connected voice output function.

And this social app doesn’t stop there as it also allows you to update your status on the move using a list of pre written posts, vehicle data, information on the driver’s destination and the outside temperature.

Available across all seven MINI family members, including the newly-launched MINI Paceman, MINI Connected is an optional in-car infotainment system that allows iPhone users to connect and benefit from a whole host of on-board functionality.

Since its launch in 1959, MINI continues to redefine small car design. A car of substance in abundance, MINI enjoys worldwide popularity among all ages and groups. In fact it was the first small car to achieve genuine global success. MINI not only has a history, it also has its very own personality. A trendsetter in its own right, MINI sets itself apart through its unique interpretation of style and design. Acquired by the BMW Group in 1994, the MINI brand includes the MINI Hatch, MINI Cabrio, MINI Clubman, MINI Countryman, MINI Coupé and MINI Roadster, the MINI John Cooper Works range of models and now the MINI Paceman.

Media website: www.press.bmwgroup.com

For more information please contact:
Leanne Blanckenberg, Corporate Communications Manager, BMW Group Middle East

Telephone: +971 4 313 2615
Email: leanne.blanckenberg@bmw.com

Lucy Smith, Senior Account Manager, DABO & CO
Tel: +971 4 3444901
Email: lucy.s@daboandco.com

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